Planning Your Marketing Calendar
I love starting off fresh in a new year! It’s like the entire slate is clean, and the possibilities are endless, but nothing will get done unless I commit to it and plan for it! So, I want to take a step back and look at some business basics I have used to help me […]
How to Plan for a Successful Frankfurt Book Fair
The Frankfurt Book Fair is one of the largest and most important events in the publishing industry with over 300K attendees. Whether you’re a seasoned attendee or planning your first visit, proper preparation is key to maximizing your time and opportunities at this event. Here’s How to Plan for a Successful Frankfurt Book Fair experience: […]
How to Support International Distributors
Have you recently signed up a new distributor (or several)? Or do you have an established network of distributors that are not delivering the expected results? I have experienced both situations and spent countless hours researching and studying the alignment of Sales and Marketing, talking to, and working with distributors to determine how best to […]